Legal notice

Ai Transparency

AI Transparency & Content Integrity Policy
At Sporting Tragic, we are committed to being open and honest with our community about how we showcase our products. To provide you with inspiring visual concepts and a wider variety of style ideas, we sometimes utilize advanced AI-generation technology across our website, marketing materials, and social media channels.
How We Use AI Imagery


We occasionally use AI tools to create realistic digital models and lifelike images of people wearing our apparel and accessories. This technology allows us to:
  • Showcase Greater Diversity: We can easily represent a broader range of body types, backgrounds, and styles to better serve our diverse community.
  • Visualize Creative Concepts: AI helps us quickly bring imaginative photoshoot backdrops and unique styling concepts to life without the environmental footprint of traditional travel and production.
  • Offer Dynamic Previews: We can rapidly show you how a single product looks across different settings, lighting conditions, and fits.
Our Commitment to Integrity
While AI assists us in creating the backgrounds and modeling assets, we uphold strict standards to ensure a great shopping experience:
  • Product Accuracy: We never use AI to alter the actual design, color, fabric texture, or technical details of our physical products. What you see is exactly what you will receive.
  • Human Oversight: Every single image is carefully reviewed, curated, and edited by our human design team to maintain quality and ethical standards.
  • Ethical AI Practices: We prioritize AI tools and platforms that respect artist copyright and utilize ethically sourced training data.
  • The Future: As we grow, it is our objective to reduce the AI imagery of models.
  • Ai imagery will contain the CR icon to indicate this as an identifier when AI imagery is used of people.
Questions or Feedback?
Technology moves fast, and we are constantly updating our guidelines to ensure we use it responsibly. If you have any questions, concerns, or feedback regarding our use of AI-generated content, please contact us at [Insert Contact Email].
Last updated: September 2026